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UAE adds Amazon.ae to government price comparison platform
Ministry of Economy and Tourism integrates e-commerce pricing data following November 11 agreement with Amazon UAE.
The UAE Ministry of Economy and Tourism has added Amazon.ae to its Essential Goods Prices Platform, making it the first e-commerce retailer included in the government system. The addition was announced on November 11, 2026, following the signing of a memorandum of understanding with Amazon UAE at the Ministry's headquarters in Dubai. The agreement was signed by Abdulla Ahmed Al Saleh, Undersecretary of the Ministry of Economy and Tourism, and Ronaldo Mouchawar, Vice President of Amazon Middle East, Africa and Turkey.
UAE price comparison platform scope and operation#
The Essential Goods Prices Platform was launched in April 2026 to provide consumers with pricing information for frequently purchased goods. It now covers 33 product categories and includes Amazon.ae alongside 12 physical retailers. Users can compare prices of selected goods sold online with those available through participating physical retail outlets. The platform operates under technical standards for data integration, with governance, data security and cybersecurity requirements applied to maintain information reliability.
Integration of e-commerce pricing data#
Amazon's product prices are updated on the platform under established technical standards. The Ministry stated that the integration enables regular updates of Amazon's pricing data within the existing system. The platform is accessible through the Ministry's website and allows consumers to view comparative pricing across participating retailers for essential goods categories.
Ministry plans for additional e-commerce partnerships#
The Ministry of Economy and Tourism stated it plans to pursue similar arrangements with other local and international e-commerce companies. The expansion would extend the range of online retailers included in the government price monitoring system beyond the current single e-commerce participant. No timeline or specific companies were named in the November 11 announcement.
Memorandum signing and published source#
The memorandum of understanding was signed in the presence of Minister of Economy and Tourism Abdulla bin Touq Al Marri. The Ministry published the announcement on November 11, 2026, confirming the addition of Amazon.ae to the Essential Goods Prices Platform and the technical integration of its pricing data into the government system.
Sources1 source across 1 domain
- economymiddleeast.comEconomy Middle EastUAE Ministry of Economy and Tourism added Amazon.ae to Essential Goods Prices Platform on November 11, 2026, following memorandum signing with Amazon UAE
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